2023-04-03 - Village Board Committee of the Whole - Agenda Packet2. Special Business
A. Fire Up! Food Truck Festival Presentation (Trustee Pike) (Staff Contact: Mike Baker)
B. Fire Department Accreditation Presentation (Trustee Pike) (Staff Contact: Mike Baker)
C. Community Engagement Synergies Between Strategic Plan, Comprehensive Plan, and
Community Branding Initiatives (Trustee Johnson, Trustee Pike) (Staff Contact: Nicole
Woods)
3. Public Comment
Public Comment is limited to items that are not on the regular agenda. In accordance with
Section 2.02.070 of the Municipal Code, discussion on questions from the audience will be limited
to 5 minutes and should be limited to concerns or comments regarding issues that are relevant to
Village Board business. All members of the public addressing the Village Board shall maintain
proper decorum and refrain from making disrespectful remarks or comments relating to
individuals. Speakers shall use every attempt to not be repetitive of points that have been made
by others. The Village Board may refer any matter of public comment to the Village Manager,
Village staff or an appropriate agency for review.
4. Executive Session
A. Executive Session- Section 2(C)(2) of the Illinois Open Meetings Act: Collective
Negotiating Matters Between the Public Body and Its Employees or Their
Representatives, or Deliberations Concerning Salary Schedules for One or More Classes
of Employees. (President Sussman) (Staff Contact: Dane Bragg)
5. Adjournment
The Village Board will make every effort to accommodate all items on the agenda by 10:30 p.m.
The Board, does, however, reserve the right to defer consideration of matters to another meeting
should the discussion run past 10:30 p.m.
The Village of Buffalo Grove, in compliance with the Americans with Disabilities Act, requests that
persons with disabilities, who require certain accommodations to allow them to observe and/or
participate in this meeting or have questions about the accessibility of the meeting or facilities,
contact the ADA Coordinator at 459-2525 to allow the Village to make reasonable
accommodations for those persons.
2.A
Information Item : Fire Up! Food Truck Festival Presentation
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Recommendation of Action pp
ll
Staff recommends presentation.
Firefighter/Paramedic David Zabilka will present an overview of the upcoming Fire Up! Food Truck
Festival which will support the efforts of Project Fire Buddies.
ATTACHMENTS:
• ftf 23 save the date (PDF)
Trustee Liaison
Pike
Monday, April 3, 2023
Staff Contact
Mike Baker, Fire
Updated: 3/30/2023 11:52 AM
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Paramedics Locail 3177 'is excited to ainiiiounce the
return of the Fire ! Food Truck iiii l for 20231,
Pleasei r a day of food,music,
raise r our charitatfle partner Project
Save h,,,,, date for May 13 the 2023 from
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2.B
Information Item : Fire Department Accreditation Presentation
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Recommendation of Action pp
ll
Staff recommends presentation.
Fire Chief Baker and Fire Analyst Grace will overview the fire department's successful efforts to attain
international accreditation.
ATTACHMENTS:
• Accreditation Update Memo COW 4.3.23 (DOCX)
Trustee Liaison Staff Contact
Pike Mike Baker, Fire
Monday, April 3, 2023
Updated: 3/30/2023 11:57 AM Page 1
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2.B.a
VILLAGE OF
BUFFALO R E
MEMORANDUM
DATE: April 3, 2023
TO: Dane Bragg, Village Manager
FROM: Mike Baker, Fire Chief
Tyler Grace, Fire Analyst
SUBJECT: Fire Department Accreditation Update
Overview
In March 2023, the Buffalo Grove Fire Department received Accredited Agency status after a formal hearing
in front of the Commission on Fire Accreditation International (CFAI). Today there are fewer than 325
agencies worldwide which have achieved "Internationally Accredited Agency" status with the CFAI and the
Center for Public Safety Excellence, Inc. (CPSE).
Fire accreditation is a quality improvement model based on risk analysis, self -assessment, and community
adopted performance targets. Accreditation results in a process by which the Department can continue to
pursue improvement through self -reflection and industry best practices. In order to achieve accredited
status, a fire department must undergo an extensive review by a team of fire service professionals. Over
its four-year journey to becoming accredited, the Buffalo Grove Fire Department created over 600 pages
of assessment and analysis and consolidated over 350 different reference documents for review by the
assessment team. The Team visited Buffalo Grove between December 4-7t", 2022 and after extensive
interviews and examination of the Department's documentation, recommended that the CFAI award
Accredited Agency status. The Commission agreed and unanimously voted to accept that recommendation.
Next Steps
While the Department has achieved its long-term goal of becoming an accredited agency, the achievement
represents an important milestone rather than a capstone. The Department's cycle of performance
monitoring, improvement, and evaluation will be ongoing. Major future projects include the analysis and
incorporation of the 2020 census data into the Department's Community Risk Assessment and a 2024
revision of the Department's existing strategic plan to incorporate an updated environmental scan and new
initiatives for 2025-2028. The Department's status as an Accredited Agency will expire in five years and it
is anticipated that the Department will appear before Commission on Fire Accreditation International for
redesignation in Spring 2028.
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2.0
Information Item : Community Engagement Synergies Between
Strategic Plan, Comprehensive Plan, and Community Branding
Initiatives
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Recommendation of Action pp
ll
Staff recommends presentation.
Buffalo Grove is currently exploring its long-term vision of the future through three interrelated strategic
growth initiatives: the Strategic Plan, Comprehensive Plan, and Community Branding. Each initiative has
a customized mission and deliverable(s), but all three centralize over key questions of who the community
is and where the community wants to go. With these projects progressing in parallel timelines, staff has
identified key opportunities for community engagement synergies that result in more cohesive processes
and deliverables.
ATTACHMENTS:
COW Synergy Between 3 Initiatives (DOCX)
Trustee Liaison
Johnson, Pike
Monday, April 3, 2023
Staff Contact
Nicole Woods, Community Development
Updated: 3/30/2023 12:59 PM
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2.C.a
VILIM_WE OF
131IFFAL0 GROVE
MEMORANDUM
DATE: March 30, 2023
TO: Dane Bragg, Village Manager
FROM: Nicole Woods, Director of Community Development
Molly Gillespie, Director of Communications and Community Engagement
Evan Michel, Assistant to the Village Manager
SUBJECT: Community engagement synergies between Strategic Plan,
Comprehensive Plan, and Community Branding initiatives
IIIIIII Illll��:llllr�.���llll Illy
Buffalo Grove is currently exploring its long-term vision of the future through three
interrelated strategic growth initiatives: the Strategic Plan, Comprehensive Plan, and
Community Branding. Each initiative has a customized mission and deliverable(s), but
all three centralize over key questions of who the community is and where the community
wants to go. With these projects progressing in parallel timelines, staff has identified key
opportunities for community engagement synergies that result in more cohesive
processes and deliverables.
IIIIII IIII't O I IIIIIIIIIII I"" I
Strategic Plan
The Village's Strategic Plan is an aspirational document that outlines an overall vision for
the community. Its vision is traditionally policy -based thereby focusing on all areas of
community governance. This includes topics such as financial substantiality; optimizing
levels of service (fire, law enforcement, snow and ice control); internal and external
organizational collaboration; economic development; and infrastructure maintenance.
The Village is currently being served by the 2018-2023 Strategic Plan.
The Village has retained Lyle Sumek Associates, Inc to conduct the planning process and
Evan Michel, Assistant to the Village Manager, is the staff liaison. The Strategic Planning
Process began in January 2023 and is anticipated to conclude in the third quarter of
2023. The project's final deliverable will be a Strategic Plan document that will guide the
Village Board and staff in prioritizing policies, actions, and initiatives over the next five
years as well as the vision going forward.
Comprehensive Plan
Similar to a Strategic Plan, a Comprehensive Plan outlines a vision for the community
and the process to realize that vision. However, the Comprehensive Plan focuses more
on a community's physical environment and generally includes such topics as land use,
housing, economic development, parks and open space, natural resources,
transportation, and circulation. In addition, BG's Comprehensive Plan would also include
a deeper dive into the Dundee and Milwaukee Corridors. The plan is intended to be a
long-term plan (15-20 years). The Village is currently served by the 2009 Comprehensive
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2.C.a
Plan, which was amended to include the 2018 Lake Cook Corridor Plan and the 2019
Prairie View Metra Station Area Plan.
The Village originally hired Ratio (and later Lamar Johnson Collaborative) to lead the
Comprehensive Plan Process in 2019. The Comprehensive Plan was put on hold in March
2020, and staff has since resumed work on the project with the intent to complete most
of the process in-house. Community Development Director Nicole Woods will be leading
the project. The project is anticipated to conclude in third or fourth quarter 2023. The
project's final deliverable is a Comprehensive Plan document that outlines policies and
plans generally related to the community's physical environment over the next 15-20
years.
Community Branding
The Community Branding initiative will uncover Buffalo Grove's identity/DNA, provide the
tools and guidance needed to truly implement the brand, as well as achieve the
placemaking goals. The initiative will deliver comprehensive brand guidelines that include
a logo set, colors, and font standards, as well as style guides. Other deliverables include
an implementation plan and additional items identified during the process, such as
stationary templates, mock signage, etc. The community branding initiative will unify
residents around what Buffalo Grove stands for, give those who consider the community
from afar an expectation of its compelling difference, as well as bring professionalism
and consistency to all Village communications. Developing a modern visual identity
design and an action plan will help with the marketing and communication efforts of the
new Communications and Community Engagement Department.
The Village has approved a contract with North Star Place Branding + Marketing in March
2023 to conduct the community branding initiative. Communications and Community
Engagement Director, Molly Gillespie serves as the staff liaison to the project, which is
expected to conclude in December 2023.
IIIIII Ills t IIII IIII IIII IIIII j '1' IIII IIIII IIIII 1' IIII9 IIIII' S A II9 C
Although each project has its specific process, all three can be distilled into three key
phases, with generally concurrent timeframes and objectives.
Phase 1: Information and Data Gatherin4
March June 2023
Objective: Gather data and information from public engagement to establish a "starting
point." Look to understand the Village's identity, aspirations, strengths, challenges, and
opportunities.
Phase 2: Visionin4
May -August 2023
Objective: Build off the foundation established in Phase 1 and begin the creative
framework of visioning for the BG's future (via policies for governance, plans for the
physical environment, or initial elements for developing a brand).
Phase 3: Drafting, Refining, Finalizing
August —December 2023
Objective; Draft, refine, and finalize visions, implementation steps, and creative elements
to achieve final deliverables.
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2.C.a
'�IIIIIIIIIII IIII IIIIII IIII'°.'IIIII'IIIIII
Staff has outlined four key opportunities to create synergies amongst the three projects.
Grouping and Branding the Projects Collectively (Moving BG Forward)
The first way to unify the three projects is to group them under one major umbrella
initiative: Moving BG Forward. This brand name is simple, engaging, and conveys to all
readers the general purpose behind all initiatives: to help uncover BG's identity and plan
for its future.
Collectively grouping and branding these initiatives also publicly communicates staff's
recognition of and intent to capitalize on the synergies between the three projects. This
in turn conveys organizational cohesion and commitment to optimizing resources,
including residents' time spent participating in community engagement activities.
Additionally, grouping such projects under Moving BG Forward promotes these projects
to a wider audience.
Staff intends to carry the brand, Moving BG Forward, in all documents and
communications related to the projects including the webpage, posters, social media,
and other outreach. Staff foresees a main webpage that would host the Moving BG
Forward initiative and then detail each of the three projects and outreach initiatives, and
link to their prospective resources as needed.
In -Person Community Engagement Events
Staff identified opportunities in each project's process where in -person community
engagement sessions can serve multiple projects. For example, the Strategic Plan
intends on holding a Citizens Summit in May 2023, where several dozen stakeholders will
attend and discuss Strategic Plan topics. Staff plans on utilizing a very small portion of
that meeting to raise specific questions related to the Comprehensive Plan and Branding
Initiative, which will not be addressed through the course of the strategic planning
discussion. In this manner, staff intends to capitalize on the assembled audience to gain
key perspectives and insights.
Virtual Community Engagement
Virtual community engagement will be hosted on the Moving BG Forward webpage and
complement the in -person engagement sessions. The virtual engagement will include
surveys and other feedback outlets, as well as serve as a hub for project timelines and
updates. Whenever possible and appropriate, staff will look to integrate virtual
engagement activities amongst the three projects to streamline and harmonize the
projects and outreach efforts.
Information Sharing
Some of the information and data needed for each project is overlapping. For example,
data sets such as demographic statistics, market summaries, community outreach
findings, visitor perspectives, travel patterns, and stakeholder feedback on visions is
beneficial for all projects to understand and incorporate into their process. All project
leads and staff liaisons have a multilateral agreement to share information during each
step of the process.
"�""'lull"" IIII IIIIII C llll'� S�
Staff will be presenting this information as part of the April 3, 2023, Committee of the
Whole.
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4.A
Information Item : Executive Session- Section 2(C)(2) of the Illinois
Open Meetings Act: Collective Negotiating Matters Between the
Public Body and Its Employees or Their Representatives, or
Deliberations Concerning Salary Schedules for One or More
Classes of Employees.
........................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................
Recommendation of Action pp
ll
N/A
Executive Session- Section 2(C)(2) of the Illinois Open Meetings Act: Collective negotiating matters
between the public body and its employees or their representatives, or deliberations concerning salary
schedules for one or more classes of employees.
Trustee Liaison
Sussman
Monday, April 3, 2023
Staff Contact
Dane Bragg, Office of the Village Manager
Updated: 3/30/2023 11:58 AM
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